Rising of the Moon:
Swimwear

Art Direction

To introduce the first ever swimwear collection for The Hippie Shake, inspired by classic 70s fits and shapes, I was briefed to create imagery in a two week turnaround. Being in rainy London, this might not be simple, but I knew that photographer Jamie Noise would be able to add a twinkle of summer whatever the weather - and that he did!

As well as creative shots, these were also going to be used as the main e-commerce selling shots on the website, so we needed to capture mood and product in equal value.

Photography: Jamie Noise
Model: Raihanna (MOT Models)
MUA: Danielle Wetherell
Styling: Naomi Hession
Art Direction: Rachel Wood
Location: Sydenham, London