Across the Universe
Art Direction / Design / Casting / Production / Hand Lettering
Inspired by the experimental hedonism of the Summer of Love, and the craftsmanship and creativity of artists from around the world, The Hippie Shake’s Spring / Summer ‘23 collection was a spectrum of colours, statement vintage prints and out of this world embroidery.
Bathing in the nostalgia of 1967 to create a treasure trove of gems inspired from all over the world with The Beatles, Pink Floyd & Haight-Ashbury with at the forefront of our inspiration.
Photographer: Jamie Noise
Videographer: Ruth Garner
Models: Constance Nash, Deetya Adyanthaya, Dylan Evans, Kailan Barton-Porter, Liv Hedges, Megan Trautman, Mia Singer, Parker Chandler, Robyn Cusworth, Sylvie Wiley, Woody Green, Zaynab Kibwola-Gibbs
H&M: Caz Wren & Danielle Wetherall
Styling: Naomi Hession
Art Director: Rachel Wood
Prints: Erin Cadigan
Location: Konk Studios
For this campaign, I was heavily influenced by the ‘All You Need Is Love’ and ‘Get Back’ sessions by The Beatles and chose to reference these in our campaign and studio shoots. From personally hand painting signs and lettering to making sure all musical equipment was period correct, I focused on each and every detail to ensure authenticity always shines through everything I do.
Studio Image Credits
Photographer: Chris Jeney
Models: Woody Green, Nicky Robinson, Raihanna Thompson
Styling: Naomi Hession
MUAH: Caz Wren
